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OVERVIEW
TSN Social Media Campaigns—
Art-Direction for the 2018
NBA & NHL Playoffs
Challenge
GLADI8R is a sports recovery technology
company, bringing compression therapy
to the under-served Canadian market.
Solution
From our first meeting, we drew away three clear goals —
Become the first place athletes look for expertise on training and sports recovery,
by adding an education section, and creating a space where elite athletes can connect with each other.
Create a new design system that elevates the brand, and provides a meaningful story behind the company and the products they offer.
Make the purchase process as frictionless as possible, by improving the user-experience, and bringing the social-proof from our sponsored athletes to the forefront of the site.
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